ERC3643 Brand & Web Page
Comprehensive brand development and website design for the newly founded ERC3643 Association. The project delivered a complete visual identity system (logo, color scheme, typography) and a purpose-built website architecture that effectively communicated the association's mission, showcased its membership, and provided valuable educational resources about the technical standard to institutional audiences.
Developed a complete, professional brand identity system
Built the multi-page CMS website
Positioned the brand in its niche
Provided continued support
Brand Identity & Web Presence: Building ERC3643 From the Ground Up
Brand Identity Creation
Starting with no existing brand assets, we developed a visual identity that would resonate with institutional audiences while reflecting the technical nature of the Ethereum standard. The branding process delivered a complete identity system, including a logo, color palette, and typography, positioning ERC3643 at the intersection of traditional finance and blockchain technology.
Website Development
The website served as the association’s digital headquarters, designed to address multiple audience needs. It featured:
- A landing page articulating the association’s mission
- A member showcase highlighting key participants
- A content library providing educational resources
- A historical timeline documenting the standard’s evolution
- Integration with the association’s community platform
Balancing Credibility & Accessibility
The website design balanced technical credibility with accessibility, ensuring both blockchain experts and institutional decision-makers could navigate and extract value from the digital experience.
